Positive Review Thank You Flow

The Positive Review Thank You flow allows you to thank your customers for leaving a positive review and encourage another purchase. You can also address customers who left a negative review by asking for additional feedback or recommending a different product.

Trigger & Timing

This flow is triggered by the submittedReview metric, with a default delay of one day and a trigger split based on reviewedRating where their review is at least four stars. Customers on the “Yes” path will receive a thank you email. You can also create an optional email on the “No” path for customers who submitted a review of three stars or less.

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Personalization

By default, the flow includes three emails with a delay of two days between each email. In these emails, you can reference the product they reviewed by using the {{ event.reviewedItem|default:'' }} variable.

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Recommendations

To optimize this Play, we recommend the following:

• Experimenting with the timing of the emails to see what works best for you and your customers
• A/B testing different email subject lines, designs, and copy to see what drives the most engagement
• Inserting the {{ event.reviewedItem|default:'' }} variable
• Including an exclusive discount code to encourage customers to make another purchase
• Adding a Klaviyo product block to recommend your best sellers