Overview
Effort: Low
Works with: Klaviyo
Best for: email marketers, lifecycle marketers
Automatically apply discount codes to your customers’ Repeat Cart URLs so they no longer have to manually copy & paste discounts during checkout. These URLs can be included in any email campaign or flow, regardless of whether they’re triggered by Repeat, using coupons created natively in Shopify.
Best Practices:
- Create different types of discounts (fixed, percentage, free shipping)
- Use dynamic discounts instead of static to reduce risk of oversharing
- Mention the discount’s terms & conditions in the body of your email
Goals
- Improve conversion rates
- Improve user experiences
- Increase customer retention
Key Benefits
- Improve discounting ease of use for returning customers
- Reduce abandoned carts and purchase friction
- Encourage larger basket sizes and increased AOV
View help documentation →












