Send direct mail to customers at risk of lapsing

Sends postcards to customers who are predicted to never return with an enticing offer to convince them to make another purchase. Provide your best discount to help boost returning customer rates, increase LTV, and prevent customers from leaving for good.

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Customers’ personalized carts are automatically populated with recommendations of products they previously purchased. The trigger can be customized, and the segment is synced across Klaviyo and PostPilot.

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Best Practices:

• Customize the trigger’s date based on your customers’ historical data
• Include discounts to incentivize customers to make another purchase
• Use lifestyle imagery instead of specific product photos